Trader Joe’s advisers are accepted for consistently bathrobe in a Hawaiian theme.
But it isn’t after reason. Back Joe Coulombe founded Trader Joe’s food in 1967, he anxiously best its abyssal theme.
“I’d been account a book alleged ‘White Shadows in the South Seas,’ and I’d been to the Disneyland boscage trip, and it all coalesced,” Coulombe explained in the Trader Joe’s podcast area advisers acknowledge aggregation secrets.
“White Shadows in the South Seas,” the book by Frederick O’Brien that Coulombe was aggressive by, takes abode on an island in the South Pacific.
And to this day, Trader Joe’s advisers – whom the aggregation calls “crew members” – all abrasion Hawaiian shirts because of that.
“We abrasion Hawaiian shirts because we’re traders on the comestible seas, analytic the apple over for air-conditioned items to accompany home to our customers,” Trader Joe’s writes on its website.
“And back we acknowledgment home, we anticipate grocery arcade should be fun, not addition chore. So aloof relax and leave your worries at the door. We’ll captain those seven seas, you accept some fun with our finds at your adjacency Trader Joe’s.”
Trader Joe’s CEO Dan Bane said he owns added Hawaiian shirts than he can count, but donates a lot of them to alms anniversary year. Other Trader Joe’s advisers accept said they accept absolute closets abounding with Hawaiian shirts, with one agent adage in the podcast that he owns aing to 40.
The Trader Joe’s podcast is hosted by Vice President of Marketing Product Matt Sloan and Trader Joe’s Marketing Director Tara Miller. It covers capacity like the retailer’s articles and values, the history of the chain, why it calls its advisers “crew members,” and its abundantly bargain wines.
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