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Less than two hours afterwards archetypal Kate Upton took to Instagram to allege Guess co-founder Paul Marciano of application “his ability in the industry to ually and emotionally annoy women,” the appearance mogul was hosting a blatant activity at his company’s city Los Angeles address Wednesday night in account of Jennifer Lopez, the brilliant of Guess’ new bounce 2018 campaign.

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By Thursday afternoon, shares of Guess banal had abandoned added than 17% and a aggressive Marciano was abstinent Upton’s allegations, which began with a Wednesday afternoon cheep that said, “It’s black that such an iconic women’s cast Guess is still allotment Paul Marciano as their artistic director. #metoo.” The Instagram column followed.

Marciano told TMZ that he had never affected Upton, who was the face of Guess in 2010 and 2011, and that he’d never been abandoned in a allowance with her.

“If she has a claim,” Marciano said, “there’s one abode to acquaint the accuracy and that’s in cloister or to the police.” (Representatives for Marciano and Guess didn’t acknowledge to Times requests gluttonous added animadversion Thursday.)

Upton, who could not be accomplished by The Times on Thursday, told TMZ as she walking from an LAX terminal Wednesday night, “I can’t delay to acquaint my story.” But she beneath to busy or affirm whether she was speaking about her own bearings in the amusing media posts or on account of added models.

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Word of Upton’s posts, which didn’t accretion amusing media absorption until backward Wednesday, hadn’t filtered through the army at the Guess party, and it wasn’t bright during the black whether Marciano had heard about the allegations.

He appeared to be in acceptable alcohol as he hobnobbed with guests apprehension Lopez’s accession in the amplitude done up in a Gatsby-meets-Vegas vibe and abounding with white and blush roses and peonies. The artful was an answer of the “Jennifer Lopez for Guess” campaign, which was art directed by Marciano and attempt by Tatiana Gerusova.

Party attendees appeared to approach J.Lo in formfitting Guess dresses as they sipped lychee martinis beneath clear chandeliers draped with white chiffon aloft the ball attic and nibbled on sweet-and-sour attic shrimp, seaweed salads and mini lamb pops. A custom ache bar was stationed in the alfresco lounge.

Two hours into the three-hour affair, Lopez accustomed with admirer and above New York Yankees brilliant Alex Rodriguez by her side. Ever the professional, Lopez, cutting a babyish dejected dress from the Marciano collection, expertly played the allotment of a cine star-turned-Guess archetypal as she airish for photos on the red carpeting with Rodriguez.

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“Can you authority this?” Lopez asked her manager, Benny Medina, handing off her purse afore demography a few added shots with a bulk of Guess models.

A accumulation of attendees attempted to beleaguer Lopez, but she was anon aerated off to a clandestine breadth that was pseudo-blocked by bamboo trees. Guests clamored to watch Lopez and Rodriguez while the greenery did little to adumbrate their view, acceptance admirers to breeze photos amid branches. Lopez did a video account while Rodriguez stood nearby, talking on his phone.

Lopez wasn’t accessible for animadversion on Wednesday night or Thursday back the account of Upton’s allegations became added broadly known. She did, however, absolution a account on Thursday, aboriginal appear by ET. “My position on these issues is able-bodied known, as I accept been actual articulate about them,” the account read. “I do not disregard any acts of animal harassment, violation, or misconduct. Any accusations should be absolutely and thoroughly investigated. I will abide to abutment our rights as women.”

At the party, the ability brace chock-full by a photo berth area Lopez’s three-person glam band did a quick primp session. Afterwards twirling solo, she beckoned for Rodriguez to accompany her. “Come on,” she mouthed.

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Lopez and Rodriguez after sat on a fleet clover couch while alert to Marciano accord a campaign-related accent at the advanced of the room.

The night’s playlist wasn’t bound to Lopez’s music. Bobby Brown’s “Every Little Step” played as a mob of admirers followed the ability brace from allowance to room. But back Lopez’s 2002 hit “Jenny From the Block” came on, the songstress couldn’t advice herself. She briefly mouthed the words, while Rodriguez nodded forth as he chewed gum.

Other guests at the activity included Paris Hilton; Cheryl Burke; Shaun Ross; Vanessa Simmons; associates of the Marciano family; Gigi and Bella Hadid’s dad, Mohamed Hadid, and his wife, Shiva Safai; and “Bachelor” stars Corinne Olympios, DeMario Jackson and Eric Bigger.

Up-and-comers including Asia Monet Ray and Chloe Lukasiak, both above dancers, accepted accessible for their own J.Lo moment.

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“Jennifer Lopez is a huge afflatus of mine,” Ray said. “I’ve consistently looked up to her. She’s an absurd animal being, person, woman. And she is gorgeous.” The 12-year-old ballerina said that she’d met Lopez already afore during a “World of Dance” assemblage and that she hoped to say a quick accost on Wednesday night.

For the occasion, Ray wore a attending by Guess. “Five canicule ago, I went to the Guess address to get dressed,” she said. “This is apparently my admired accouterments I’ve beat this year. I’m admiring it. Guess happens to be one of my admired brands. It’s super-comfortable accouterment but additionally actual beautiful and chic.”

“I adulation J.Lo,” Lukasiak added. “She kills it in aggregate she does. All of the pictures of her alfresco are incredible. I’ve never met her, but I’d adulation to. I would go up to her. It’s J.Lo. How can you not?”

Lukasiak was additionally adulatory her new book, “Girl on Pointe: Chloe’s Guide to Demography on the World,” an advice-based album appear aftermost anniversary that additionally follows her activity and time on “Dance Moms.” “I caked my affection and body into it,” she said. “I achievement anybody enjoys it.”

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Neither adolescent amateur got the adventitious to accost Lopez afore she and Rodriguez larboard in a clandestine car 10 account accomplished the party’s end time.

“Tonight is a appropriate night for me,” Marciano told the crowd. “As you know, the aphorism of Guess has been, consistently to booty an alien archetypal and accomplish them a abundant model, a supermodel, and a common model.”

Marciano, who is additionally co-founder of the Marciano Art Foundation museum, which opened aftermost year in Los Angeles, said he’d fabricated an barring for Lopez, although added contempo models accept included Gigi Hadid, Hailey Baldwin and Camila Cabello.

“She gave everything,” he said about his shoot with Lopez. “You represent so abundant to me,” Marciano added as Lopez listened off in the distance. “She is Guess. That is big. Big. It is accomplishment in a picture. The accurate spirit of Guess.”

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